It is what your customer says it is! Do we even take the time to measure the value we provide our customers – is it enough?  Do we have processes in place that can measure value? If not, why not?  Read on to see how customers measure value!

Can a digital press, like Kodak’s NEXFINITY, accelerate profits by reducing costs defects, labor, and liabilities. Other important criteria are quality, variable run-length capacity, high-quality color variable data output, odor/emission-free processing, and print flexibility.

So, you don’t have time to create or edit a playbook. Instead, you are busy reprinting mistakes, scrambling to get work delivered on time, not landing new clients, continually onboarding new employees because the new hires don’t work out”. Sound familiar”? Why not change that?

When we arrive in the 1Q of 2022, with the Holiday Season over and those outrageous shipping and storage charges from the West Coast become inescapable, our general economy at that point appears to be facing a dreadfully dark shadow.

Did you know that the economic equilibrium is at risk? Meaning, we are not at the point where the quantity demanded, and quantity supplied are equal. The supply chain is missing crucial links necessary for Wide-Format Printers to do business. PSPs are now the ones missing the boat - literally!

November 5th will be Dr. Erv Dennis’ last official day at the ACCGC Annual Board Meeting. Dr. Erv Dennis has, through his leadership and personal conduct, influenced our academic institutions, the integrity of their curriculum development, and their visions to pursue relevant, educational excellence.

Direct mailers often miss distinctive first impression opportunities by using forgettable fonts. With font assistance, your company can be positioned to be involved earlier in client project development cycles. Providing clients access to professional font services can result in new, high-profit application sales.

What can you discover during your wide-format discovery with your customers? More importantly, how can your discovery questions open your customer’s eyes to the proper substrates, processes, finishing, and hardware options you can offer.  Don’t be just “order-takers.” 

We gain nothing but contempt and lost talent in today's environment – avoiding the issues while looking busy. Every Employee Survey we ever administered uncovered major surprises to senior management. What we avoid, or happens in the darkness of night, eventually sees the light of day.

Font knowledge helps printers increase client value. Printers can differentiate themselves with font options to enhance printed documents. With the explosion of fonts in use today, understanding fonts is vital to executing a full-service business model that attracts and keeps profitable customers. This is the first of the Font Article Series.