By Sid Chadwick, Chadwick Consulting, Inc. “We suggest you question every assumption about your business”……..Excerpt from Sequoia Capital’s “Black Swan” memo to Founders and CEO’s, The Wall Street Journal. INTRODUCTION: If cries of pain….and blood in the streets…. speak to opportunities…..our industry is…. “Rich”….! Case Study No. 1: A local publ...

Kodak announced a revolutionary new inkjet press and an enhanced portfolio of offset and digital solutions designed to deliver an unmatched return on investment. Kodak's game-changing technology allows printers to increase profitability by making their traditional workflows more efficient while creating opportunities for growth.

Going Wide with Wide-Format printing has turned out to be a business-saver during the COVID-19 pandemic. While other segments of printing may be a bit soft, Wide-Format Printing is hotter than ever. The companies who added Wide-Format printing to their manufacturing are grateful they did – it is profitable and consistent business.

It was sad to report Tuesday that Alon Bar-Shany is leaving HP. Many in the industry saw Alon as the face and heart of HP. His allegiance to the HP Indigo product line, its employees, and its customers is legendary. And, that loyalty seems to be what is leading to his surprise departure as HP management’s restructuring plan focused on firing hundre...

The events, emotions, and concerns around George Floyd have triggered a time of reckoning that seems to resonate with caring people of all political, economic, and faith communities. Join us in taking the No Place for Hate® Resolution pledge as a giant step toward solutions.

Kelis Woods completed all the required color management professional “master” courses to be certified as a CMP Master. Kristen McKiernan’s AccuZIP, Inc. provided funding to allow Digital Media students access to Idealliance courses and certification. Kelis is the first of many future University of Houston students to be professionally certified.

Ricoh expanded its inkjet portfolio with the introduction of the new monochrome-only RICOH Pro VC40000. It gives customers more options and value while increasing productivity at a reduced cost. "This newest monochrome addition is helping us reshape our operation for faster turns and greater cost efficiencies, to help us compete in tomorrow's marke...

Direct mail from 2017 through 2022 was projected to grow at 12% CAGR, and that emergent graphic arts section is expected to grow at a blistering 42% CAGR. However, any “look-back” statistics have to be considered in the context of COVID-19. Mailing rates for direct marketing campaigns dropped by nearly 50% in the 11 weeks beginning February 1, 2020...

Use modern fonts in your direct mail campaigns to have a fresh look and feel. Don’t miss the opportunity to make a distinctive first impression because of a lack of font knowledge. Successful printers deliver a full range of services, including graphic design that takes the latest styles and trends into account.

How much better would our industry be operating if Research was continually updated and reported for our companies to use in self-promotion and customer education? Don’t our customers want an improved ROI on their self-promotions? Are any (major) suppliers listening? Armed with such compelling Research, would major ad campaigns change their strateg...