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By Sid Chadwick “I try to do the right things at the right time. They may just be little things, but usually they make the difference… between winning… and losing”…….Kareem Abdul-Jabar INTRODUCTION: Their CSR’s were writing “Thank You Notes”…for the first time….ever….. to neglected customers…and ….customers who had not bought --- in over six months...

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By Sid Chadwick “When the great scorer comes to write against your name, he marks not that you won or lost, but how you played the game.”………………..Grandland Rice INTRODUCTION: We’re only talking about --- improving your “Quote-Hit Ratio” --- over…. 50%.......... As I was reviewing my client’s Quote Log Spreadsheet, a request from a different West Coa...

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Article 1 of 4: Introducing Smart Dedicated Design A product’s final finish helps buyers determine value whether the product is automobiles, diamonds or printed output. This four-article “Maximizing Print ROI: Binding & Fine-Finishing” series examines the technology, engineering and innovation SDD provides to help printers unlock enhanced profit o...

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By Sid Chadwick “You can observe a lot…by just watching”……..Yogi Berra INTRODUCTION: My interviews were going well……It was a new project for a long-term client, who recently expanded…. their Wide-Format capabilities. Now, they wanted to “Upgrade” --- to an Inside Sales Team. Then…..their Delivery Person’s interview comments…. stopped me….. “I see p...

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