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May 20, 2011 12:00 AM
CPrint Intl. has invited Survey Advantage to share best practice loyalty and lead generation practices. The presentation by Michael Casey, president of Survey Advantage, is part of CPrint’s Sales Summit to be held June 8 to 11 in Schaumburg, IL.
“The CPrint Sales Summit is the one time per year where CPrint Affiliates meet to learn the advanced selling techniques that will propel their business for the next twelve months. Due to CPrint’s unique relationship with its vendors, technology and training are often released here first, before the rest of the industry ever knows it exists. And, with the velocity of change today, even six months is a tremendous head start.” says CPrint Intl. president Todd Nuckols.
The presentation "Easy ways to generate leads and preserves recurring revenues." will offer advice on how to leverage Printer’s Plan, EFI Printsmith, printLEADER and Printer’s Plus software to enhance and automate revenue preservation and lead generation strategies.
Casey says, "Many family run printers benefit from CPrint’s hands on approach during these challenging times. We are happy to be able to educate their affiliates on how to leverage their existing technology to keep the pulse of every customer, know when loyalty is slipping, and generate leads.”