Norcross, GA-based Unisource Worldwide Inc. has added porcelainECO – an exclusive premium coated paper brand – to its product lineup. This environmentally friendly paper is Forest Stewardship Council (FSC) Chain-of-Custody certified and has a post-consumer waste (PCW) content of 10%.

Unisource has created a promotion for printers entitled the “Put It In Play, Giveaway” to market the new porcelainECO sheet. The promotion will end on September 30, 2010, and five printers will be randomly chosen as winners of a “Put It In Play, Giveaway” package – valued at $2,500 – which includes:

• porcelainECO paper to produce 2,500 postcards for a special mailing (printer to provide the printing).
• Design and Copy: Unisource will provide files for ready-to-print postcards, including four brilliantly colored illustrations. Printers are encouraged to customize the copy on the front of the postcard to promote their own business.
• Postage: Unisource will provide funding to each printer for mailing up to 2,500 postcards.

For more information, visit: http://www.unisourcelink.com/paper/commercialprinting/porcelaineco.asp.