NewPage announces web paper changes

Feb 27, 2008 5:06 PM

NewPage Corp. (Miamisburg, OH) has announced key decisions being taken to integrate and streamline its coated No. 2-4 web paper lines as a result of its acquisition of Stora Enso North America (SENA).

“The combination of NewPage and SENA product lines created redundancies within some grade categories which, if unaddressed, may cause confusion for our customers. We believe our customers will benefit from a solid, simplified and streamlined product offering, and this is our first step towards achieving that goal,” says David Deger, vice president, marketing. 

The NewPage No. 2 through No. 4 coated web product offerings are as follows: For No. 2 coated freesheet web products, NewPage will continue to offer both Sterling Ultra web and Productolith web in gloss, dull and matte finishes. Orion will be the premium No. 3 coated freesheet web offering in gloss, satin and matte finishes. Vision will continue to be offered as an economical No. 3 web product in gloss and velvet finishes, and now will have an enhanced shade. Focus Plus will be discontinued.

For No. 4 coated groundwood web products, NewPage will add lightweight and rotogravure capability to the Escanaba and Dependoweb brands along with a whiter shade. With these additions, NovaPress Advantage, PolarisPress and CapriPress are being discontinued.

NewPage will continue to offer ArborWeb and ArborWeb Plus for environmentally conscious consumers and will add Dependoweb Arbor.

The last date of shipment for Focus Plus, NovaPress Advantage, PolarisPress and CapriPress will be April 30, 2008. Contact a NewPage sales representative or visit www.newpagecorp.com for details.

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