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Jul 16, 2001 12:00 AM
The widespread adoption of PPML will be demonstrated by a
self-guided tour at Print '01, organized by PODi (Rochester, NY),
the Digital Printing initiative. The tour will provide a full
perspective of the many products and technologies supporting
variable data printing using PPML, the Personalized Print Markup
PPML is the industry's first open, interoperable, multi-format print language for variable print. It is already supported by a dozen companies in different market segments and has begun to be incorporated in accredited standards. Version 1.0 was developed in less than 18 months and had its first public showing at drupa 2000.
"PPML brings the openness and flexibility of XML to the print world," stated Doug Johnston, VP/GM of PODi. "With PPML the leading manufacturers of print technology have created an umbrella specification that will enable variable data printing across a full range of workflows. Our long-term strategy is to enable high-quality variable print in all arenas, from the office, to the enterprise, to graphic arts and transactional applications."
The Print '01 tour will use a PPML Passport indicating where to see actual demonstrations. As users visit each location, they will have their passport stamped. When they complete the tour, the completed passport can be redeemed for a copy of "PODi's Best Practices in Digital Print; Second Edition" and participants will be entered into a drawing for a digital camera. This latest edition report will provide new insights into how a successful digital print campaign is conceived, designed and executed. The analytics are supported by approximately fifty case studies of actual successful projects in digital print.
Members of PODi's standards development group wrote the specification. This consists of twenty leading technical and marketing figures from members, including Executive Board members Adobe, CreoScitex, EFI, Hewlett-Packard, NexPress and Xerox, and General Members Barco, IBM, Indigo, Lexmark, Océ, Scitex Digital Printing, and Xeikon. Additional PODi members include Banta, Canon, Epson, Hitachi-Koki, Nimblefish, Pageflex and XMPiE.