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100 Words or Less: What is your strategy for sign printing success?

May 1, 2009 12:00 AM


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“In this age of social media, clients want new and exciting options to interact with their customers individually, and they want to work with companies that understand their challenges. Based on industry experience and market feedback, we decided to build our new business around what we believe to be the world's fastest digital UV flatbed press, the Inca Onset. We took a different approach to business using large-format technology — shorter, more targeted print runs and a singular focus on in-store promotions. We believe we offer a new solution for retailers and brand marketers, combining retail experience with strategic, creative solutions.”
Mike Draver, president, TEMPT In-Store Productions, an HGI Co. (Burlington, WI). Check out TEMPT's demo at www.youtube.com/watch?v=YitV-EGh6MY.