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100 Words or Less: How do you cope with postal changes?

Apr 1, 2009 12:00 AM


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“Postal rate increases (another slated for May 11, 2009) continue to drive changes for printers who use mail to deliver products and messages. Ensuring an effective postal optimization and execution requires the integration of multiple tactical tools such as commingling, USPS Bulk Mail Center or Sectional Center Facility drop shipment and copalletization. These optimization methods can be used within one mail sort to maximize postal savings. The USPS Intelligent Mail barcode, to be implemented in November 2009, offers real-time tracking and closes the loop by confirming in-home delivery progress.”
David Henkel, president, Johnson & Quin (www.j-quin.com)