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Jul 1, 2009 12:00 AM
This May, HP (Palo Alto, CA) Inkjet Web Press user O'Neil Data Systems (Los Angeles) hosted an open house to demonstrate this new technology. O'Neil is the site of the first HP Inkjet Web Press beta installation and began commercial production on the press earlier this year. The company demonstrated variable, color newspaper production, running a special edition of Investor's Business Daily during the event. O'Neil also uses the press for its financial and healthcare customers' variable and transactional projects. The firm is using HP Exstream enterprise document automation software to drive the press.
“Our customers realize the value of print and are better served with full-color content, personalized with the most relevant data, delivered as efficiently and as quickly as possible,” said James Lucanish, president, O'Neil Data Systems. He discussed HP's commitment to its customers while developing the inkjet web press, joking that he can take the credit for insisting HP adopt a “no click charge” business model. “They are coming through with what they say,” he added.
Bolstering HP's efforts to target the $3 billion digital print market opportunity for publishing in 2010, as well as the $13 billion market opportunity for direct mail, transactional and transpromotional printing in 2010, the HP Inkjet Web Press offers:
O'Neil Data Systems, William O'Neil & Co., and Investor's Business Daily chairman and founder William O'Neil touted the value of installing the new press. “William O'Neil & Co., IBD and O'Neil Data Systems are all based to some degree on the successful management and reporting of data,” said O'Neil. “With the HP Inkjet Web Press, O'Neil Data Systems reinforces that legacy by going to what is truly the leading edge of graphic arts technology.”
HP's goal for the inkjet web press and its related software and equipment is to help print service providers become more profitable and accelerate their transition from analog to digital printing. Additional beta sites include:
Several HP solutions partners participated in the open house, including: CMC, EMT, Hunkeler, MBO/EHRET, Muller Martini, Pitney Bowes, Timsons and Ultimate Technographics.