Xerox (Rochester, NY) has added new product enhancements and a customization program to its Xerox iGen4 press. The features extend the range of print jobs that generate new business opportunities and profits for print providers. Xerox will showcase these new features at Ipex 2010.

New features include:   

• Expanded connectivity with Heidelberg Prinect Print Shop Workflow for hybrid jobs that incorporate digital and offset pages. Xerox will demonstrate how its FreeFlow Digital Workflow Collection and Prinect tools integrate to automatically direct hybrid applications to the appropriate print engine. For example, users can attach custom digital covers to an offset run of photo books with the touch of a button.
• Mobile job submission: Using QR codes Xerox will show an easy-to-use, mobile job submission workflow. The QR codes link to FreeFlow software that launches a web storefront; users can quickly select and approve orders, then send to the print queue.
• Customization Program: Xerox iGen4 220 Perfecting Press  owners can turn their device into a customized solution to meet certain demands, such as support for specific media inputs (thicker stocks), unique feeding or finishing solutions and additional data streams and formats.
• C.P. Bourg BMEx Booklet Maker for 11.25 x 14.33-inch booklets. There is also an optional three-side full bleed trim module.

The iGen4 Customization Program is available worldwide; pricing varies by specifications.